Live from the 2025 PuroClean International Convention: PuroClean of Auburn, ME is Investing in Growth and the Power of Engagement

This week, our PuroClean of Auburn, ME Team is on-site at the 2025 PuroClean International Convention, where the theme of network-wide engagement is front and center. Whether we’re strengthening relationships with fellow Franchise Owners and their teams or diving deep into tools and strategies, we’re here to grow, evolve, and stay aligned with The PuroClean Way.

Today’s Focus: Expanding the Marketing Toolbox

We’re live right now in a high-impact marketing session titled “Expanding Your Marketing Toolbox”, designed to help Franchise Owners thrive in a rapidly changing digital landscape. From crafting compelling social media posts and blogs to leveraging ChatGPT for on-demand content creation and exploring the business-building potential of Continuing Education classes, the Home Office Marketing Team is delivering practical, results-driven tools we can put to work immediately.

Visibility in a Localized World

This afternoon’s training zeroes in on what matters most: reaching customers right where they are. We’re focused on high-performance local marketing that drives visibility and builds trust in Maine!

We’re learning how to:

  • Strengthen our presence in local search across Google and AI-powered platforms
  • Customize content that resonates with customers in Maine
  • Leverage new tools like CE Connect to help our locally owned/operated business boost online visibility.

Why It Matters to PuroClean of Auburn, ME

In today’s digital-first environment, local visibility isn’t just a strategy, it’s a requirement. When property owners in Maine search for help, we want to be the team they find and know they can trust. That means using every tool available to speak directly to the needs of our community, with clear, customized, locally grounded messaging.

Engagement Drives Everything!

This Convention isn’t just about learning new tactics, it’s about building deeper connections. Engaging with the Home Office, our fellow PuroClean Franchise Owners, and the powerful tools at our fingertips keeps us growing. As we grow, so does the impact we can make in Maine.

We’re energized by what we’re learning, and we’re ready to bring these insights home, put them into action, and continue serving Maine with professionalism, purpose, and compassion.

Technician scoping a loss wearing a safety vest.

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