SPAR Program
Program Overview
The SPAR Program is a structured approach for identifying, categorizing, and managing vendor relationships at PuroClean. The program ensures that franchisees have access to the best tools, services, and products while maintaining high standards of professional conduct, compliance, security, and operational efficiency. As market, government, or carrier standards evolve, SPAR will continuously adapt to ensure our vendors and systems meet these updated requirements, keeping our network at the forefront of compliance and excellence.
S = Strategic Vendor
These vendors offer PuroClean special pricing, support our national conventions, and maintain an annually renewed national agreement with us. They meet all security requirements and demonstrate a strong partnership mindset with PuroClean.
P = Partner
These are the systems and vendors identified as PuroClean Partners that provide the backbone for our systems. They represent the official tools and practices taught at the PuroClean Academy and embody the best practices of a PuroClean franchisee. Our partners will evolve over time as industry standards, market conditions, software, and equipment continue to change. Those listed as partners have demonstrated the strongest partnership mindset, showing a willingness to collaborate with franchisees to bring the latest innovations and support PuroClean initiatives.
A = Approved
Approved vendors and products are vetted to work within our ecosystem. While they may not have a national agreement with us—whether due to being a manufacturer or opting out of an official agreement—they meet our product and security standards. Franchisees can trust these vendors and products, knowing they have been thoroughly evaluated.
R = Restricted
These vendors or products do not meet PuroClean’s security or safety standards. Due to potential security or safety concerns, their use is restricted, especially on program jobs, and strongly discouraged.
Vendor specialists will be assigned based on vendor type:
- Software Vendors: C.J. Bailey
- Equipment and Physical Services: Darren Hudema
- Corporate Services: Nick Hindle
SPAR Program: Vendor Requirements for Each Level
Below are the detailed requirements for vendors to achieve each level of the SPAR program: Strategic, Preferred, Approved, and Restricted. The requirements outlined in each category are guidelines and may be further defined during the application process.
1. Strategic Vendors
Strategic vendors provide a high level of partnership, offering competitive pricing, support for PuroClean conventions, and strong integration with PuroSystems ecosystem. They serve as the recommended alternatives when a Partner vendor is not an option or when franchisees prefer additional choices if that is an option.
Requirements:
- Software Integration:
- Must be integrated or have a clear integration plan with leading job management systems.
- Demonstrated capability to enhance PuroClean’s workflow efficiency.
- Data Insights:
- (Software) Franchisors must get access to job and customer data on a regular cadence.
- Data includes, but is not limited to, customer details, loss categories, notes, photos, and documents.
- (Non-Software) Information on account holders and product usage, updated yearly.
- Pricing & Terms:
- Offer preferred pricing, discounts, or rebates exclusive to PuroClean franchisees.
- Provide terms and conditions comparable to other organizations of similar size.
- Convention Participation:
- Commitment to purchase a 10’x10’ booth at the PuroClean Annual Convention (current cost: $4,500).
- Sponsorship of PuroClean events and willingness to engage in PuroSystems, LLC meetings.
- Security Requirements:
- SOC2 Type 1 required and Type 2 within 12 months.
- Must complete PuroClean’s Software Security Questionnaire if SOC2 is not applicable.
- Marketing & Communication:
- Have a backlink to the Puroclean.com website for SEO purposes. We will also do a backlink for you as well.
- Prior written approval for any marketing or communication targeted at franchisees.
- Submit annual marketing and product development roadmaps to the vendor specialist.
- Training & Support:
- Dedicated training materials, account setup guides, and ongoing support.
- Provide training webinars, documentation, and support portals for franchisees.
- Vendor Evaluation:
- A yearly review of performance and compliance with PuroClean’s standards with your assigned vendor specialist.
- Limit Cap:
- There will be a limit of three Standard vendors per category. Failure to meet commitments may result in removal from Standard status.
2. Partner Vendors
These are the premium vendors providing the backbone for PuroClean’s core systems, processes, and training. These vendors set the benchmark for best practices and are fully endorsed by PuroSystems.
Requirements:
- Full Integration: Seamless integration with PuroClean’s primary software systems.
- Security Compliance: Must hold SOC2 Type 2 certification or an equivalent security certification, with periodic audits.
- Data Insights:
- (Software) Franchisors must get access to job and customer data on a regular cadence.
- Data includes, but is not limited to, customer details, loss categories, notes, photos, and documents.
- (Non-Software) Information on account holders and product usage, updated yearly.
- Training & Support:
- Dedicated training materials, account setup guides, and ongoing support.
- Provide training webinars, documentation, and support portals for franchisees.
- Participation at the PuroClean Academy for the New Franchise Trainings approximately 5-6 times a year in Tamarac, FL.
- Commitment to Updates: A quarterly roadmap for product updates and improvements, submitted to the assigned vendor specialist.
- Customer Support: 24/7 support with a dedicated account manager for PuroClean.
- Proven Track Record: Demonstrated success with at least three similar-sized clients, ensuring reliability and consistent performance.
- Compliance with Industry Standards: Meet or exceed regulatory and insurance industry standards, including data privacy and security.
- Marketing & Communication:
- Have a backlink to the Puroclean.com website for SEO purposes. We will also do a backlink for you as well.
- Prior written approval for any marketing or communication targeted at franchisees.
- Submit annual marketing and product development roadmaps to the vendor specialist.
- Convention Participation:
- Commitment to purchase a minimum of a bronze sponsorship at the Puroclean Annual Convention
- Sponsorship of PuroClean events and willingness to engage in PuroSystems, LLC meetings such as fall regionals, impact groups, or President’s Circle.
- · Vendor Evaluation:
- A yearly review of performance and compliance with PuroClean’s standards with your assigned vendor specialist.
- · Limit Cap:
- Not all categories will require a Standard partner. Where applicable, each category will be limited to one preferred partner. Failure to meet commitments may result in removal from partner status.
3. Approved Vendors
Approved vendors and products are vetted to ensure they meet PuroClean’s standards, but without the depth of integration and partnership required of strategic or preferred vendors. They provide reliable products and services as additional options for franchisees.
Requirements:
- Integration Capability:
- With one or more leading Job Management systems.
- Security Compliance:
- SOC2 Type 1 certification or a detailed security roadmap with milestones for achieving compliance.
- If SOC2 is not applicable, the vendor must complete PuroClean’s Software Security Questionnaire.
- Product Overview & Fit:
- A collaborative product overview session with the assigned vendor specialist to assess fit with PuroClean workflows.
- Support & Training:
- Basic training resources and support contacts made available to franchisees.
- Access to a self-service support portal for franchisees to resolve issues.
- Marketing & Sponsorship:
- Approved vendors can participate in conventions if preferred slots are available.
- Limited advertising opportunities in PuroClean publications, contingent on availability.
- Limit Cap:
- There will be no limit on the number of Approved vendors or products, provided they meet all requirements. Approved vendors may apply for Strategic or Partner status when openings are available if they are willing to meet the higher criteria.
4. Restricted Vendors
Restricted vendors are those that do not meet PuroClean’s standards and are prohibited from use, particularly on program jobs. These vendors or products pose potential security, safety, compliance, or operational risks.
Reasons for Restriction:
- Security Failures:
- Inability to meet minimum security requirements, such as SOC2 certification or equivalent safeguards.
- Known vulnerabilities in the vendor’s systems that could pose a risk to PuroClean franchises.
- Non-Compliance:
- Failure to adhere to PuroClean’s operational standards, terms, and conditions.
- Inability to provide adequate training, support, or documentation for their products.
- Poor Performance History:
- Consistent negative feedback from franchisees or failure to deliver on commitments.
- Lack of timely updates, product reliability, or support responsiveness.
- Regulatory Non-Compliance:
- Inability to meet industry regulations, insurance carrier requirements, or government standards.
- Exceptions:
- Franchisees may request written approval from PuroClean Corporate to use restricted vendors under special circumstances.
| CRITERIA | PREFERRED PARTNER | STRATEGIC | APPROVED | RESTRICTED |
| Integrations with leading job management systems | Full | Required/Planned | Planned/Partial | N/A |
| Security Compliance | SOC2 Type 2 | SOC2 Type 1/2 | SOC2 Type 1 | Non-Compliant |
| Convention Commitment | Bronze Level Min | Required ($4,500) | Optional (If Space) | Not Permitted |
| Pricing Terms | Best Rates | Preferred Rates | Standard Rates | N/A |
| Training Resources | Comprehensive | Robust | Basic | N/A |
| Marketing Approval | Yes | Yes | Limited | N/A |
| Vendor Review | Annual | Annual | Periodic | N/A |
| Cap | 1 Per Category If Needed | 3 Per Category If Needed | No Limit | N/A |
This structure defines the requirements vendors must meet to achieve each level within the SPAR program, ensuring PuroClean maintains consistent, high-quality standards across its franchise network while optimizing vendor relationships. Vendors can hold different status for specific parts of their software or product offerings. Detailed information on each vendor’s approved categories will be available on the SPAR website.
Categories and Types of Vendors:
Examples of Vendors include, but are not limited to: Equipment Suppliers, Service Providers, and Consultants. The list will expand as more vendors are added. For the most up-to-date information, please see the SPAR website.
Software Categories: (includes but is not limited to)
- Job Management Software
- Claim Management
- Water Mitigation Software
- Claim Estimating Software
- Marketing Software
- Image Capture Software/Hardware
- Credit Card Processing
- Employee Onboarding
- Remote Monitoring
- Aerial Imaging (roofs, external)
- AI Estimating
- Contents Software
- Accounting Software
Equipment and Physical Service Categories: (includes but is not limited to)
- Equipment Vendor
- Vehicle Supplier
- Office Supplies
- Branded Clothing
- Tools
- Chemicals
- Thermal Imaging
- Ultrasonic Cleaning
- Dumpsters
- Telephones and Accessories outside of mobile?
Evaluation and Approval Process
Vendors apply for SPAR status by completing a Typeform application, ensuring all required fields are filled. The assigned vendor specialist reviews the application, schedules additional discovery meetings if needed, and submits it to the executive team for approval. Mike Broadrick will then send the appropriate vendor agreement for signing.
Benefits for Each SPAR Category
1. Partner Vendors
- Top-Tier Visibility: Prominent teaching at the PuroClean Academy, listed on PuroDrive and SPAR websites as the PuroClean way standard for franchise operations.
- Academy Integration: Full integration into PuroClean’s core systems taught at the PuroClean academy, workflows, and training programs.
- Priority Access: First choice of booth placement at the PuroClean Annual Convention.
- Direct Recommendations: Endorsement by Corporate and Regional Directors as the preferred solution for franchisees.
- Dedicated Support: Access to a dedicated vendor specialist to facilitate ongoing communication, training, and product updates.
- Access to Pilot Programs: Opportunity to participate in pilot testing of new technologies or systems with PuroClean franchises.
- Preferred Advertising: Featured prominently in PuroClean marketing materials, publications, and promotional campaigns.
- Training & Support:
- Listed in PuroClean Academy with training resources, account creation guides, and product support information.
- Invitations to provide webinars or training sessions for franchisees.
- Early Access:
- Early notification of new franchise openings and expansion opportunities.
- Potential invitation to present at President’s Circle (top producers reward trip)
2. Strategic Vendors
- Visibility & Promotion:
- Highlighted listing on PuroDrive and SPAR website.
- Recommendations from Regional Directors and Corporate staff to franchisees if the Preferred partner option is not a fit or available.
- Convention Opportunities:
- Priority sign-up for booths at the PuroClean Annual Convention, with preferred booth placement (subject to availability).
- Sponsorship opportunities for PuroClean events and meetings.
- Marketing & Advertising:
- Opportunities to advertise products and services in PuroClean publications.
- Access to targeted marketing campaigns directed at franchisees.
- Training & Support:
- Listed in PuroClean Academy with training resources, account creation guides, and product support information.
- Invitations to provide webinars or training sessions for franchisees.
- Relationship Management:
- Assigned vendor specialist to streamline communication and partnership initiatives.
3. Approved Vendors
- Listing & Recognition:
- Inclusion on PuroDrive and the Approved Vendor lists.
- Convention Access:
- Eligible to participate in the PuroClean Convention
- Opportunity sponsor events as availability allows.
- Marketing Opportunities:
- Limited access to advertising in PuroClean publications and promotional materials.
- Training & Resource Access:
- Inclusion in PuroClean Academy with links to basic training resources and product documentation.
- Self-service support portal access for franchisees.
- Growth Potential:
- Ability to apply for Preferred status if slots open up and criteria are met.
4. Restricted Vendors
- No Benefits: Vendors in this category do not receive any visibility, promotional opportunities, or access to PuroClean events. Their use is prohibited, especially on program jobs, due to non-compliance with security or operational standards.
Key Components of Relationship Management
- 1. Vendor Specialists:
- Role: Vendor specialists serve as the primary point of contact for all vendors. They ensure smooth communication, handle vendor queries, and facilitate collaboration between vendors and PuroClean.
- Assignments:
- Software Vendors: Managed by C.J. Bailey.
- Equipment and Physical Services Vendors: Managed by Darren Hudema.
- Corporate Services: Managed by Nick Hindle
- Special Cases: For vendors whose products span both software and equipment and physical services, both specialists may be involved to ensure comprehensive support.
- 2. Annual Vendor Roadmaps:
- Requirement: All Preferred and Standard vendors must submit an annual roadmap to their assigned vendor specialist. This document should outline:
- Planned product updates and improvements.
- Future integrations or enhancements.
- Training initiatives and new support resources.
- Purpose: Helps PuroClean stay informed of upcoming changes and align strategic planning with vendor developments.
- Requirement: All Preferred and Standard vendors must submit an annual roadmap to their assigned vendor specialist. This document should outline:
- 3. Regular Check-Ins and Performance Reviews:
- Check-Ins: Scheduled quarterly meetings to discuss vendor performance, address issues, and review progress on commitments.
- Performance Reviews: Annual evaluations to ensure vendors continue to meet SPAR criteria and to assess whether they qualify for renewal, status upgrades, or downgrades.
- Scoring Criteria: Vendors are scored on factors like integration quality, support responsiveness, security compliance, and overall value to the PuroClean network.
- 4. Communication Guidelines:
- Updates & Notifications: All new product releases, special offers, or changes in service must be communicated through the assigned vendor specialist.
- Marketing Approvals: Any marketing directed at franchisees (e.g., promotional emails, newsletters, or product announcements) requires prior written approval from PuroClean Corporate.
- Event Participation: Vendor specialists coordinate convention registration, sponsorships, and other event-related activities to ensure alignment with PuroClean’s standards.
- 5. Vendor Trainings:
- Training Resources: Vendors are encouraged to develop training content for PuroClean Academy, including guides, videos, and webinars to enhance franchisee adoption and usage.
- 6. Escalation Process:
- Issue Resolution: If a vendor fails to meet commitments or there are recurring issues, the vendor specialist will initiate an escalation process involving senior management to address the problem.
- Status Adjustments: Based on performance reviews, vendors may be upgraded (from Approved to Preferred) or downgraded (from Preferred to Approved or Restricted) as needed.
- 7. Relationship Building:
- Partnership Focus: Vendors are encouraged to actively collaborate with PuroClean to align their products and services with the franchise network’s needs.
- Incentives: Strong-performing vendors may receive additional promotional opportunities, early access to pilot programs, or priority invitations for PuroClean events.
Effective relationship management within the SPAR Program ensures that vendors remain aligned with PuroClean’s objectives, deliver on their commitments, and provide consistent value to franchisees. PuroClean maintains a network of trusted partners that enhance operational efficiency and support franchise growth by fostering open communication, regular performance reviews, and continuous collaboration.
Restricted Vendors: Detailed Overview
Definition:
Restricted vendors are those whose software, products, or services do not meet PuroClean’s stringent security, quality, or operational standards. These vendors have been flagged as potentially harmful or non-compliant, making them unsuitable for use in PuroClean operations, especially on program jobs. The use of restricted vendors is strictly prohibited unless explicit written approval is obtained from PuroClean Corporate.
Potential Harm of Using Restricted Software or Products
Security Risks:
- Data Breaches: Vendors without robust security protocols (e.g., SOC2 compliance) may expose sensitive franchise and customer data to breaches, cyberattacks, or unauthorized access.
- Compliance Violations: Non-compliance with data privacy laws (such as GDPR, CCPA, PCI DSS, or PII,) can result in severe legal consequences, including fines and loss of customer trust.
- Insecure Integrations: Using unapproved software can create vulnerabilities within PuroClean systems, potentially compromising the entire network’s security.
Operational Inefficiencies:
- Lack of Integration: Software or products that do not integrate seamlessly with PuroClean’s core systems can disrupt workflows, leading to inefficiencies, errors, and wasted time.
- Unsupported Technology: Restricted vendors may not provide adequate support, training, or updates, leaving franchisees to struggle with technical issues that could slow down job co
- Using inappropriate equipment— such as air movers or dehumidifiers that lack UL-approved power supplies or are explicitly marked as “Do not use near water” —poses a serious fire hazard. This can lead to severe consequences for your business, including potential property damage, legal liabilities, and reputational harm.
Financial Impact:
- Increased Costs: Unauthorized vendors often lack negotiated pricing, leading to higher costs for franchises. Additionally, using unapproved products can result in unforeseen expenses for repairs, replacements, or additional support.
- Lost Program Eligibility: Franchisees using restricted vendors on program jobs may lose eligibility for certain insurance or carrier programs, leading to loss of revenue.
Brand Reputation Damage:
- Inconsistent Service Quality: The use of substandard products can lead to poor job outcomes, dissatisfied customers, and negative reviews, ultimately harming the PuroClean brand.
- Liability Risks: Using unsafe or uncertified equipment can result in damage to property or injury to staff and customers, exposing franchises to potential legal claims.
Consequences of Using Restricted Vendors or Products
The use of restricted vendors or products may result in non-compliance with your PuroSystem contract. Each case will be reviewed individually by the franchisee, Regional Director, Legal Counsel, and Vendor Specialist.
To protect the integrity, efficiency, and reputation of the PuroClean network, franchisees are strongly advised to adhere strictly to the list of approved and preferred vendors. The use of restricted software or products can have serious financial and operational repercussions and should be avoided to maintain compliance with PuroClean standards.
Conclusion
The SPAR Program is designed to enhance PuroClean’s operational efficiency, ensure compliance, and build lasting partnerships with trusted vendors. By adhering to these standards, we protect our network, streamline processes, and drive value for our franchisees. This structured approach not only safeguards our brand but also positions PuroClean at the forefront of innovation and industry excellence.
By fostering a collaborative vendor ecosystem, we empower our franchisees with the tools and resources needed to deliver exceptional service, ensuring PuroClean remains a leader in the restoration industry.
Click Here to Apply to Become a SPAR Vendor
VENDOR OPPORTUNITIES
